VB LIVE: For demographic-specific apps, every single download needs to count. James Peng, Head of Mobile Acquisition at dating app powerhouses Tinder and Match, breaks down how to make it happen in our latest free 30-minute mobile user roundtable. Register here for free. Here's the problem: Specialty apps are competing against such games as Candy Crush for the same […]
Competing with Candy Crush: How non-game apps win inventory and users that pay (VB Live)
Venture Beat - 20 Jun 2016 19:10
VB LIVE: For demographic-specific apps, every single download needs to count. James Peng, Head of Mobile Acquisition at dating app powerhouses Tinder and Match, breaks down how to make it happen in our latest free 30-minute mobile user roundtable. Register here for free. Here's the problem: Specialty apps are competing against such games as Candy Crush for the same […]
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